A Simple Guide to Creating Your Company’s Brand Identity Kit A brand identity kit is essential to the success of any company, both online and off. There are two main purposes of a brand identity kit: 1) For clients and followers to recognize a brand easily; and 2) As...
Basic Copywriting for Web Designers (and Why It Matters!) Are your design mockups filled with “Lorem ipsum lorem ipsum”? I don’t blame you if they are. It’s an easy way to fill space. I mean, you’re a designer, not a copywriter, right? Well, kind of. The problem is...
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